I used to think that junk mail was good for one purpose only: a good laugh. You've really got to hand it to some of these people; they really know how to make some of their emails irresistable. One look at the subject line, and you just feel that you HAVE to open it. Depending on the type of person you are, you will be lured by different types of subjects, and sooner or later, we all click open junk mail if for no other reason that to satisfy our curiousity.
Or calm our fears.
Fear is a great motivator and i can imagine why many men will click on the subject "Can't satisfy your woman? Use this and go all night long!". If there is a universal fear that men have, its the inability to perform in bed. No matter how good you think you are, no matter how many praises have been sung in your ears by your lover(s), it would be very unusual if you didn't ask yourself at least once, "Could i be better?".
Take this doubt and multiply it 1000 fold for men who genuinely have physical sexual problems such as erectile dysfunction disorder. With this playing on the psyche of so many men, you can imagine why drugs such as Viagra and the dubious sounding "Men of Iron" are selling like children's candy and why the back alleys of Chow Kit are full of stalls selling Tongkat Ali conconctions. The economic opportunities are enormous.
The lesson: find a human fear. Exploit it. Get rich quick.

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