Rob and Amber

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I beg to disagree! Rob and Amber are the greatest players to have ever graced the Amazing Race!

On a side note, Season 2 of the Apprentice started last night -- i already know who wins since i watched the season finale last year in Australia, however, its nice to go through the earlier episodes i missed.

Honestly, i think the show cast a very bad light on what is supposed to be a group of America's best executives. Last night's task was to create a new toy for Mattel. Both Project Managers were idiots -- allowing the group to go into brainstorming mode without proper preparation and forethought. This is what i would have done:

1. Define the target demographic for the toy (age, sex, price, etc.)
2. List out an item of Mattel's best sellers for the last 5 years based on those demographics. Extract a list of common characteristics that made each a best seller.
3. With this basic information in hand, use it as a guide for the brainstorming session.
4. Narrow down to 2-3 different ideas, then collectively decide on which is best.

Admittedly, the producers of the Apprentice probably edit out these parts of the show. But then, what's left paints a very inaccurate picture of how "top American executives" operate. Surely, America's best is better than that?

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This page contains a single entry by Aizuddin Danian published on April 1, 2005 10:56 AM.

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